Refinance Lead Markets & 50-State Coverage

BuyRefiLeads is designed to support lenders, brokers, and call centers that operate across multiple states and metros. Our platform combines a 50-state SEO framework with localized funnels so you can focus spend where your licenses and loan officers can actually close deals.

On this page, you can explore our current coverage, identify high-priority markets, and see how state and city pages work together to generate refinance intent.

Local Funnels for National Coverage

Instead of a single generic landing page, BuyRefiLeads is structured as a 50-state, 20-city-per-state framework. Each state and city has its own content, positioning, and calls-to-action tuned for refinance searches in that area.

  • State pages focused on “refinance leads in [State]”
  • City pages that speak directly to homeowners in specific metros
  • Lead routing configured by state or city to match your licensing footprint

This structure gives you the best of both worlds: national reach with local relevance.

Target the States that Match Your Licenses

Whether you’re licensed in a single state or across most of the country, we can activate programs that align with your coverage. Many partners start with a cluster of key states, then expand as the numbers prove out.

Examples of how partners use our markets framework:

  • Focus on a handful of high-priority states for exclusive lead programs
  • Layer in Tier 2 and Tier 3 markets with shared leads for cost-efficient tests
  • Assign specific states to different call center pods or branches

Explore Markets by State

Use the state list below to explore coverage details and top refi cities for each market. When we launch or adjust a program together, these same pages help capture and convert local refinance intent for your team.

On your live site, this section will show your interactive state index and city links powered by the BuyRefiLeads plugin.

Match Markets to Your Lead Buying Strategy

Choosing markets is not just about population—it’s about matching your closing environment, brand awareness, and loan officer coverage to the right mix of states and metros. During your demo & strategy call, we’ll review:

  • Where you’re already funding refinance loans today
  • Which states have strong capacity but inconsistent lead flow
  • New markets where test budgets could uncover fresh opportunity

From there, we’ll recommend a market mix and monthly budgets that align with your close rates and cost-per-funded-loan targets.